Miriam Charry ’16 explores the beauty industry through social media internship at Map My Beauty

This summer, after coming across an amazing social media internship advertisement for a beauty startup online, I learned how rewarding taking chances could really be.

I was hesitant at first, applying through an online source with not much information to go off of, but I was immediately contacted for an interview, where I was offered the internship. My previous experience in social media for Colgate Athletics and my sorority proved to be very helpful, and although I did not know a ton about social media strategy going into this internship, I am learning so much and cannot imagine myself anywhere else.

The company that I am working for this summer is called Map My Beauty. It is a small beauty startup based in DUMBO, Brooklyn with seven current employees. Map My Beauty is a patent-pending, cross-platform beauty application that uses face sensing technology and scientific beauty analysis to teach women how to apply makeup based on their unique features. Our CEO, with beauty experience from Conde Nast and Hearst Digital, has been working with leading facial sensing engineers to develop the application and perfect the customized “how-to” component, which is unique to many current beauty apps. My title within the company is the Social Media Coordinator. I compile images and content to post daily to all of our social media outlets, and I use social media management tools such as Hootsuite and Iconosquare to monitor our growth and engagement every week.

Although researching and posting multiple times a day can be time consuming, beauty and health research is also very entertaining and fun! I’m learning a lot about the beauty industry, and more about social media and engagement strategies. Plus, it has been awesome to be “Tweeted” at and have my Instagram pictures “liked” by brands like L’Oreal Paris, Covergirl, and Estee Lauder.

I am also learning the importance of maximizing the efficiency of face-time. Since the company has no funding being in it’s early stages still, there are only four of us meeting weekly in the one-room office. Therefore, much of our time is spent on Google Hangouts, email, texting, and phone calls when we can’t all commit to commuting costs or office time due to other jobs.

Working in a startup environment has taught me many things. Being around such open, experienced, and hard-working women, I have received so much valuable advice from my co-workers about things like finding work after college, adjusting to life in a big city, and the importance of networking and utilizing connections, as such a young company.

I would advise others looking for internships to not be afraid to take chances! If I hadn’t reached out to this then-random posting, I wouldn’t have ended up with such an amazing internship and made the incredible connections that I have made this summer.

Lastly, if you are looking for summer beauty and health tips and inspiration, follow us @mapmybeauty on Instagram, Twitter, Facebook, Pinterest, Google+ and LinkedIn, and look out for the app launching soon! 

Spring Immersion Trip Reflections: Miriam Charry ’16

Here’s a little recap of Miriam’s awesome experience on the immersion trip and how she has been using her alumnae network for her internship search!
At the beginning of March, a group of 12 CWIB members travelled to NYC for an Immersion trip. During this trip, we participated in three site visits in three different industries, some alumnae-led workshops, and a networking reception. Although this was the second CWIB Immersion trip I had attended, I still learned so much, and still reflect on it although my internship search is wrapping up.
I am personally interested in the marketing/advertising aspects of a company. One of the site visits that we did was to NYDJ Apparel, where Kate Foster-Lengyel ’99 is the VP of Marketing and Ecommerce. I had an amazing time job shadowing Kate in January through the Day in the Life program through Career Services, so when Kate agreed to host the group for a site visit, I was so excited. She explained to all of us what her role within the company is, and a little about fashion marketing and their specific goals as a company. Working on marketing activities for a fashion company would be a dream job for me, so when I applied to a couple internships in fashion marketing, I reached out to Kate to see if she had any advice or any possible connections within the companies that I could chat with further to learn more about the positions. Kate was extremely helpful and ultimately helped me in scoring a couple interviews with awesome fashion companies, truly showing me how helpful and willing to help alumnae can be when you reach out.
On the last day of our Immersion trip, we participated in a networking reception at the Roger Smith Hotel with four alumnae in different industries. I met Kelsey Hill ’04, another incredible woman who founded and owns her own marketing startup, kelsykate. After some great conversation at the reception, Kelsy suggested I email her later on to chat about marketing internships for the summer. Kelsy has given me some great advice throughout this process, and has done her best to help me in any way that she could, which, through the stress of the internship process, has been such a blessing.
The trip last month was a complete success thanks to the wonderful and helpful alumnae who volunteered to participate and spread their knowledge. Above all, looking back on the trip, I learned that the Colgate connection is always so strong, and alumnae in all industries are always willing to lend a helping hand to students, as long as students are willing to put themselves out there and ask for it. Based on the experience that I’ve had, I hope that all members will be able to participate in upcoming trips and take advantage of this network, utilizing our incredible resources and opening up new doors to as many new experiences as possible.
-Miriam Charry ’16

Goldman Sachs Undergraduate Camp: June 24-25, 2014

The Goldman Sachs Undergraduate Camp is a two-day program for Black, Latino/Hispanic, and Native American college undergraduate freshmen and sophomores who are interested in exploring the numerous career paths in the financial services industry, and learning more about summer internship opportunities at the firm.

Join Goldman Sachs on June 24-25 in New York for this great program. It will feature challenging and interactive case studies, career workshops, techical and soft skills training, and networking with Goldman Sachs business and recruiting professionals.

Please head to www.GoldmanSachs.com/careers and fill out the application before May 11th!

Morgan Stanley Interactive Webcast: Life of an IPO

Make sure to free up time next Tuesday from 10:00 am to 11:00 am to tune in! For more information see the Info Session on naviGATE.

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Senior members of the Institutional Equity Sales and Global Capital Markets teams will be hosting the webinar: Life of an IPO. Students will have the opportunity to watch the presentation and ask questions in real-time. 

HOSTED BY:

Michael O’Sullivan, Managing Director, Institutional Equity Sales
Pawan Passi, Executive Director, Equity Capital Markets

Michael O’Sullivan (Managing Director, Institutional Equity Sales) and
Pawan Passi (Executive Director, Equity Capital Markets) will discuss
the life of an Initial Public Offering from the time of inception until it is
brought to market. They will address the different stages in the life cycle
of a deal and the different roles involved.

REGISTRATION
To register for the event, please click here.
Please utilize this password to access the webcast on the day of
the event: Institutional2014

QUESTIONS?
Contact: amanda.roth@morganstanley.com.

For a list of current opportunities, please visit
http://www.morganstanley.com/careers.

 

Digital Marketing Lunch at 12 pm TOMORROW!

Stop by Persson for tomorrow’s lunch!

Digital Marketing for Entrepreneurs and App Developers: The Online Advertising EcoSystem, hosted by MAZ, a NYC start-up I.  It should be really interesting, so please stop by tomorrow for lunch and a discussion in Persson Auditorium at 12:00 by Scott Wells ’07.

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MAZ is a digital publishing app platform, converting static magazines into interactive, enriching experiences on mobile devices.  Digital publishing is the wave of the future, with the number of tablet users continually growing.  In this talk, you will learn more about the company, as well as the relationship between digital publishing and digital marketing.  If you want to work in the digital space at all, it is important to learn about how digital marketing and advertising works.

 

See the Facebook event for more information: https://www.facebook.com/events/727998023918842/?notif_t=plan_user_joined

 

Last coffee hour of the semester: Wednesday at 5:45

It’s already the last two weeks before finals… Take a break from studying and join us for CWiB’s final coffee hour in the Batza Room (Case 560)!

Psychology Professor Carrie Keating will be leading the coffee hour. Professor Keating will be discussing body language and how you present yourself in interviews, networking, and in the workplace. This will include info about “on the job” body language, such as how to assert yourself as an intern to gain more responsibility, and more. Be sure to come out for this great presentation.


And, dinner will be served!

And the award for Best Supporting Actor goes to…

CWiB!

CWiB won the Best Supporting Actor at the Student Organization Recognition Banquet last Thursday! This award went to the group that strives to provide advocacy or bring awareness to important issues.

Each semester, CWiB is growing its member and alumnae presences, diversifying our partnerships, inventing new and exciting events, and we couldn’t do any of our work without your help! As Abigail said on LinkedIn, thank you again for your support. We’re excited to finish up the spring semester with a final coffee hour; as always please reach out to any member of CWiB if you would like to become more involved or are seeking more information.