This week we have a post written by Chief Marketing Officer, Ally Shahidi ’19. Ally has experience interning in the marketing industry and agreed to dive into the industry for us. —— What is this industry? Most broadly, marketing encompasses market research, advertising, distribution, promotion, and communications strategy. It is an industry which is customer […]
Tag: marketing
I spent my summer at Chegg in Santa Clara, CA as a Marketing Intern. I had a fantastic experience in this late-growth startup with a big vision for the future. Chegg is best known for their textbook rental service, but other products include academic digital services and scholarship matching. There were 21 interns in the […]
This summer I had the opportunity to work at JumpStart Inc. – a non-profit venture development company in Cleveland, Ohio – as an Online Marketing Intern. I worked on IdeaCrossing, a free website designed to connect entrepreneurs with investors and other resources in order to build their businesses. As a non-profit, IdeaCrossing had limited resources, […]
Colgate Women in Business 